Sunday, 7 July 2013
Scenario
Farosh is a fashion brand and have multiple products for men, women and children worldwide.
The key features of company
· Having a web portal, it sells vast range of products online and entertaining large number of customers.
· Multiple outlets in word wide.
· Large amount of regular customer data in database having data mining facility.
In this summer Farosh wants to launch some new products around the globe and wishing best promotion of its products. Mr. Zee is a promotion manager at Farosh and he has a task to make some decisions mentioned below. Consider yourself Mr. Zee and find out the answers of these decisions regarding to the knowledge learned during recent lectures.
v What technique / technology they should use for the promotion to specify their targets like regions, age, and gender? Explain in detail.
v Brand wants to maintain top position for their website in searching. Suggest some technique that brand should use and how should they use it.
v What E-Business Models brand should adopt? Justify your answer.
v If a client made a purchase online and he is in Multan and want to make an online payment. What is the best way for payment? Elaborate it through Diagram.
Farosh is a fashion brand and have multiple products for men, women and children worldwide.
The key features of company
· Having a web portal, it sells vast range of products online and entertaining large number of customers.
· Multiple outlets in word wide.
· Large amount of regular customer data in database having data mining facility.
In this summer Farosh wants to launch some new products around the globe and wishing best promotion of its products. Mr. Zee is a promotion manager at Farosh and he has a task to make some decisions mentioned below. Consider yourself Mr. Zee and find out the answers of these decisions regarding to the knowledge learned during recent lectures.
v What technique / technology they should use for the promotion to specify their targets like regions, age, and gender? Explain in detail.
v Brand wants to maintain top position for their website in searching. Suggest some technique that brand should use and how should they use it.
v What E-Business Models brand should adopt? Justify your answer.
v If a client made a purchase online and he is in Multan and want to make an online payment. What is the best way for payment? Elaborate it through Diagram.
